Recently, I talked about words that could hurt your selling price if used to list or promote your property. I’d like to share a list of words and terms that are proven winners in terms of a positive impact on your home’s sales value. This is not a comprehensive list, but these words, and words like them are more engaging for buyers. Work with an experienced agent who knows how to best describe your property in order to capture buyers at the highest possible price point.
Words to highlight include:
Well or Lovingly Maintained
Turn Key or Move In Ready
Landscaped or Professionally Landscaped
Master Suite or Retreat
When it comes to crafting an engaging listing description for your property, the best words can help you achieve the best price. Before your home can speak for itself, the print and online advertising in place must engage potential buyers from the moment they read the property description. Don’t embellish details, but don’t hold back, either! It’s perfectly appropriate to execute a fine humble brag in the effort to sell your home.
Call me – I’d love to help you sell your home in the hot Denver marketplace, or find a savvy deal on your next home.